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مرحبا بكم في المستودع الرقمي لجامعة باتنة 1

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  • ...رسائل التخرج: ماستر، ماجستير، دكتوراه
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Recent Submissions

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Advertising Discourse and the Construction of Self-Image in Algerian Children:A Field Study of Parents’ Perceptions of Advertising Effects on Their Children Using the Focus Group Technique
(جامعة باتنة 1, 2025-06-01) وهيبة إحدان
Advertising discourse is considered one of the most influential forms of communication across various social groups, particularly among children, who are exposed daily to a significant number of advertising messages. These messages do not merely aim to promote goods and services but are also laden with ideas and social patterns that influence concepts of identity, self-image, and social representations. This positions the child at the heart of the communication process as an active participant who interacts with and is affected by the content of these messages. In this context, the relevance of the present study becomes clear, as it focuses on the construction of self-image among Algerian children—a stage considered sensitive in shaping personality and ensuring psychological and social balance. Children receive advertising messages that are rich in symbols and implicit meanings, which can significantly impact them, especially in the absence of a critical consciousness. As a result, they may adopt the ideas and representations conveyed through such messages.
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The Reading Medium as an Agent in Shaping Cultural and Cognitive Thinking: A Longitudinal Case Study of a Young Algerian Girl’s Transition from Print to Digital Reading
(جامعة باتنة 1, 2025-06-01) وليد بخوش; عمراني زهير
This longitudinal case study explores the role of the reading medium in shaping the cultural and cognitive thinking of an Algerian Girl’s from birth to the age of thirteen(2011-2025). It traces the evolution of her reading habits through four main phases: guided story listening, independent print reading, engagement with Arabic and world literature, and finally, the shift to digital reading. Using daily observation, informal interviews, and content analysis, the study illustrates how the reading medium contributes to the development of cultural awareness, intellectual maturity, and academic excellence particularly in gifted children. The findings show that a gradual and well-guided transition in reading media reinforces the child’s relationship with reading and sustains it as a dynamic practice aligned with cognitive and developmental needs.
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و اقع خدمة المهرجانات السينمائية العربية لقضايا الطفل
(جامعة باتنة 1, 2025-06-01) لمنو ر بونقطة
من الشاشة الكبيرة تتشكل أحلام الصغار، فالسينما أحد أبرز الوسائل التي تجذب انتباه الأطفال وتثير شغفهم ،فالطفولة في عالم السينما تعني المستقبل فمن خلال أفلامها القصيرة أو الطويلة أو حتى الكرتون قرًب له الأشياء البعيدة، ومن هنا تأتي أهمية مهرجانات سينما ُتتكون شخصية الطفل وتبنى لديه صور ذهنية ت الأطفال في العالم العربي ليس فقط للترفيه وإنما من أجل تحفيزهم على المشاركة في تجربة سينمائية تثير خيالهم وتثري قدراتهم التعليمية وتمنحهم مزيدا من أجواء البهجة والفرح .